Yes—especially when it reaches a high-trust, niche audience. Shine FM listeners spend significantly more time listening per week than the average radio audience and tend to support businesses they hear on Shine because they trust the environment and values of the station.

Shine FM’s audience is primarily family-focused adults, many of whom are homeowners, parents, and decision-makers for major household purchases. Our listeners are community-minded, values-driven, and loyal to brands that align with their principles.

Shine FM works especially well for:

• Home services (roofing, HVAC, windows, renovations)

• Healthcare & wellness

• Education & childcare

• Automotive & RV dealers

• remote and online education
• church and community group events

• Financial & professional services

• Events, attractions, and community organizations

If your business relies on trust and reputation, Shine FM is a strong fit.

Advertising rates vary by market, ad length, and schedule, but Shine FM is known for exceptional value. We regularly offer promotions—such as Fill Your Fridge — Christmas Miracles and Around Town that allow advertisers to increase their reach and trust without exhausting their budget.

We offer:

• 15-second ads

• 30-second ads

• 60-second ads

Our team helps you choose the length that best matches your message, budget, and campaign goals.

Consistency matters more than volume. Most successful campaigns run:

• Multiple spots per week

• Over a minimum of 4–6 weeks

• VIP rates for annual the three-year contracts

This builds familiarity and trust—especially important for higher-value purchases.

Yes. Shine FM offers professional ad writing and production support. We’ll help craft a message that sounds natural, authentic, and aligned with our audience—without feeling “salesy.”

Shine FM serves:

• Calgary

• Red Deer

• Edmonton

You can advertise in one market or across multiple cities, depending on your business footprint.