Helping Alberta businesses connect with the right customers.

Real connection. Real trust. Real growth — built on clarity, not noise. Let’s build your business together.

Shine FM Radio & Local Marketing for Values-Driven Businesses

Local Radio: Building Trust

Why Alberta Businesses Choose Radio Advertising for Local Business

Shine FM reaches families in a brand-safe, encouraging environment — and helps your business stay top-of-mind when it matters.

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A loyal, values-aligned audience. SHINE listeners are community-minded and intentional about where buy, especially for big-ticket and local purchases.

Your message runs in a positive, family-focused context listeners already trust — which makes advertising feel natural, not intrusive.

Local Digital Marketing & Follow-Up

IDMD Digital Solutions: Turning Inspiration Into Action

When people hear about your business on the radio, they often look you up online. I provide simple digital support — from clear messaging to follow-up tools — so interested customers can easily find and contact you.

A woman is driving down a road with the sun setting in the background

Why Radio + Digital Work Better Together

Radio builds awareness and trust. Digital helps capture and follow up on that interest. Used together, they create a clearer path from attention to action — without adding noise.

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Building Connection, One Story at a Time

Thoughtful insights on advertising, digital strategy, and inspired living — all designed to help your business show up well for the families you want to reach.

Insights, Local Business, Marketing that Works, Marketing Tips

Your Core Message Isn’t a Tagline. It’s a Spine.
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Advertising, Local Business, Marketing that Works, Marketing Tips

One Story, Every Channel: Stop Writing Your Marketing From Scratch Every Time
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Advertising, Radio, Shine FM

How Many Radio Spots Does a Local Business Need?
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Advertising, Local Business, Marketing that Works, Marketing Tips

What The Wizard of Oz Can Teach You About Your Marketing
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      EXCELLENT  
   Based on 8 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Michael L. Mattos 
 
 
 
 Trustindex verifies that the original source of the review is Google. I’ve had the opportunity to work with IDMD Media on multiple projects, and the experience has been consistently outstanding. What really sets this company apart is the hands-on, owner-operated approach. You are not passed around between departments or account managers. Instead, you work directly with someone who understands both the strategy and the execution from start to finish. Their ability to blend traditional radio advertising with modern digital marketing is incredibly effective. From Meta ad campaigns and SEO to email marketing, funnels, and automation, everything is built with a clear focus on generating real leads, not just traffic. That kind of practical, results-driven mindset is rare. Communication is always clear and straightforward, with no confusing jargon or unnecessary fluff. You know exactly what is being done, why it matters, and how it is performing. If you are a business looking for honest guidance and measurable growth, IDMD Media is a partner you can trust.
  
 
      Posted on Google  
   
   Jeff Nelson 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have known Jodi for quite few years. We have worked on numerous projects together. Jodi is smart and strategic. She also has a tremendous ability to develop rapport and long lasting relationships. Every conversation with Jodi is a learning experience.
  
 
      Posted on Google  
   
   Jim Korchinski 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jodi has changed my business with creativity and the ability to reach clients passively and on point at my discretion - I have the advantage with IDMD - without Jodi - I would have less dominance in the marketplace and less clients - no brainer - success via stealth or beast mode - I get to choose.
  
 
      Posted on Google  
   
   Peter Idahosa (Pete) 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Jodi at IDMD marketing has been one of the best business decisions we've made. Her marketing expertise, organization, and genuine commitment to results are unmatched. She understood exactly what my clinic needed and delivered a clear strategy,  for increase patients that actually works. Professional, smart, responsive, and truly invested in success.The best in the industry
  
 
      Posted on Google  
   
   Angie Beers 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Jodi Morel at IDMD has been instrumental in the success of my clients and my own company.  Jodi is beyond knowledgeable when it comes to online tools, trouble shooting and optimizing businesses online presence and performance. I call her "The Fixer", because if she doesn't already have a solution, she will find one. ~Angie - Owner, Greenlight Creative Marketing.
  
 
      Posted on Google  
   
   Heather Dougall 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jodi is amazing!!! We call her the wizard!! She has done things to my on-line presence that I didn't know were possible and fixed things that I had done incorrectly and could not fix. I would highly recommend her!!
  
 
      Posted on Google  
   
   Dan Engel 
 
 
 
 Trustindex verifies that the original source of the review is Google. I have used IDMD several times, and each time has been a complete success and wonderful experience. Jodi is passionate about what she does and is a pleasure to work with!
  
 
  
  
 
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